Lulu. Self-Publishing. Free.  Community | Publish | Buy |
Shop for: 
View Cart  View Cart | Browse (Log Out) | Help 
   


This Business Would Be Great If It Weren’t For The Customers
Guest: Brad Farris, President, Anchor Advisors Topic Title: This Business Would Be Great If It Weren’t For The Customers Description: Customer complaints, late payments, returned products – it’s enough to make me want to quit. What can I do to manage my customers relations and perhaps find better customers?
Download: $7.50
 
My Product Or Service Has Great Functions And Features, So Why Isn’t It Selling?
Guest: Walter Herbst, Dean of the Northwestern University New Product Development Masters Degree program Topic Title: My Product Or Service Has Great Functions And Features, So Why Isn’t It Selling? Description: My products are twice as good as my competition, but mine aren’t selling. What’s the problem? Do I need to add still more functionality to win?
Download: $7.50
 
I Don’t Have To Manage My Sales Staff – They’re All On Commission
Guest: Steve Fretzin, Owner & Coach, Sales Results, Inc. Topic Title: I Don’t Have To Manage My Sales Staff – They’re All On Commission. Description: Without sales we have no business, so why is managing sales such a problem? How can I do a better sales forecast? What do I have to do to double sales in the next 12 months?
Download: $7.50
 
I Never Have Enough Cash
Guest: Jon Paul, President, Value Added Finance Resources Topic Title: I Never Have Enough Cash Description: What can I do if I’m always short of cash? Do I need a line of credit? How do I know if I’m undercapitalized? What is cash flow planning anyway and how do I do it?
Download: $7.50
 
I Can’t Afford Marketing Or Branding
Guest: Bob Killian, President, Killian Advertising Topic Title: I Can’t Afford Marketing Or Branding Description: What can I do? I have almost no money to spend on marketing. Besides, my customers all know me and what I do. Is this just some business school topic or does it matter to me? Is branding only important if I’m big?
Download: $7.50
 
Management Is Only For The Big Guys
Topic Title: Management Is Only For The Big Guys Description: I’m small. Why do I have to worry or even know about management? What is management anyway? My employees just manage themselves; they’re all experienced.
Download: $7.50
 
I Don’t Need a Business Plan
Description: Many small business owners do not have a business plan and do not plan in general. How big of a problem is this? Is this a source of failure or just a waste of time?
Download: $7.50
 
Using the New Internet Technologies to Market Your Business
Guest: Tom Casale, President, Simplified Solutions Topic Title: Using the New Internet Technologies to Market Your Business Description: First there was email then Web Page optimization, but now a whole new set of techniques are being used to market over the Internet. This show will focus on how the small business owner can take advantage of Blogs, Vlogs, Podcasts and other techniques to promote and market their business. Sites like You Tube and MySpace are in the news, but is there a way for the business owner to take advantage of these types of offerings too?
Disc: $10.50
 
Guerrilla Marketing for Small Business
Guest: Debbi Bifulco, President, Bifulco Business Solutions, LLC Topic Title: Guerrilla Marketing for Small Business Description: Guerrilla Marketing was first established by Jay Conrad Levinson in 1983 as an innovative approach to marketing, but what is it? How can the concepts and techniques of Guerrilla Marketing help the small business owner establish a more effective marketing program? How can Guerrilla Marketing help the business owner produce first-rate marketing plans and materials without having a big budget?
Disc: $10.50
 
Financial Planning For Small Business Owners
Guest: Rick Hopf, Financial Representative, Northwestern Mutual Financial Network Topic Title: Financial Planning for Small Business Owners Description: Financial planning is critical for small business owners, so why do so many avoid the topic and not take action? How can an owner insure their own financial picture will be secure when they finally exit their business? What can an owner do financially if he or she wants to keep the business in the family after they retire?
Disc: $10.50
 
Business Planning As The Key to Entrepreneurship
Guest: Jason Jacobsohn, SBDC Director, Chicagoland Entrepreneurial Center Topic Title: Business Planning As The Key To Entrepreneurship Description: Do I really need a business plan when raising money through a bank? What needs to be in my business plan? How do I get help in developing a plan? Do different sources of capital require different content in my business plan? How can the Chicagoland Entrepreneurial Center help me get my new business going? Other than help with business plan development, what other services does the Center offer?
Disc: $10.50
 
Bullying in the Small Business Workplace
Guest: Orisha Kulick, Social Worker Topic Title: Bullying in the Small Business Workplace Description: How does bullying happen in the workplace? Is this only a large company phenomenon? What can I, the owner do about bullying? What risks am I facing if I don’t effectively deal with bullying in my company? Are there policies I need to implement in this area? Do I need to train my people to be aware of this problem? Are there laws I need to be aware of pertaining to bullying?
Disc: $10.50
 
Lean Manufacturing and Small Business
Guest: Dave Hollinger, Topic Title: Lean Manufacturing and Small Business Description: What exactly is Lean Manufacturing? Does it apply only to large companies? What benefits should I expect if I adopt it? How do I institute Lean Manufacturing practices in my company? How long will it take for me to see benefits? How do I get my people up to speed?
Disc: $10.50
 
What Do I Do When My Traditional Way of Selling No Longer Works?
Guest: Chris Kremer, Blue Engine Enterprises, LLC Topic Title: What Do I Do When My Traditional Way of Selling No Longer Works? Description: The traditional sales approach of emphasizing functions, features and benefits no longer works as well as it once did, so what is someone in sales to do? What is the difference between a sales-focused selling approach and a customer centered approach? What is systematic selling and how does it work? What is the best way to deal with customer resistance?
Disc: $10.50
 
What is the Role of Comedy in Business Motivation and Sales?
Guest: Rick March, President, MHA Communications Topic Title: What is the Role of Comedy in Business Motivation and Sales? Description: What is the role of comedy in the business workplace? What benefit is there to using comedy in my company? Is this just something to be done at company outings and annual meetings? How do I take steps to use comedy effectively? What are the risks for this type of program?
Disc: $10.50
 
Text Message Marketing
Guest: Jim Washok, President, OTAir Topic Title: Text Message Marketing Description: Do you know what Text Message Marketing is? Do you know how it might benefit you business? What does it take to be a successful entrepreneur? What are the most critical problems faced by the owner of a new business? What can be done to overcome these problems? What is the right balance between the ownership, manager and technical responsibilities? What is your plan for growth and when do you plan to reach it? How important is it to develop a standard set of processes in my business?
Disc: $10.50
 
Entrepreneurs Showcase - Deborah Krohn, Krohn Studio
Guest: Deborah Krohn, President, Krohn Studio Topic Title: Entrepreneurs Showcase Description: What does it take to be a successful entrepreneur? What are the most critical problems faced by the owner of a new business? What can be done to overcome these problems? What is the right balance between the ownership, manager and technical responsibilities? What is your plan for growth and when do you plan to reach it? How important is it to develop a standard set of processes in my business?
Disc: $10.50
 
Why Write A Book? Is It Of Any Value To A Small Business Owner?
Guest: Robert S. Engelman III, President, Engelman Management Group, Inc. Topic Title: Why Write A Book? Is It Of Any Value To A Small Business Owner? Description: Why do you want to write a book? · Ego · Credibility · Marketing and promotion · Money · Feel you have a story to tell · Passionate about something · Legacy / permanence · Challenge · Self discovery 3 Key Questions before getting started · What is the purpose of your book? · Do you have passion to see it through? · Are you willing to make changes along the way?
Disc: $10.50
 
Mergers and Acquisitions as a Strategy for Growth
Guest: Mike Nall, CPA, CM&AA, Founder, Alliance of Merger and Acquisition Advisors Topic Title: Mergers and Acquisitions as a Strategy for Growth Description: In some industries and for some companies, a merger or an acquisition may be a good way to grow. How can a small business owner determine if M&A is an alternative to be considered? If an owner decides to merge or make an acquisition, what are the steps that need to be taken? What are the signs in M&A that a deal is a bad one? Besides the owners, who needs to be involved in a merger or acquisition deal?
Disc: $10.50
 
Entrepreneurs Showcase - Bill Koziol, President, Kozy Mortgage
Guest: Bill Koziol, President, Kozy Mortgage Topic Title: Entrepreneurs Showcase Description: What does it take to be a successful entrepreneur? What are the most critical problems faced by the owner of a new business? What can be done to overcome these problems? What is the right balance between the ownership, manager and technical responsibilities? What is your plan for growth and when do you plan to reach it? How important is it to develop a standard set of processes in my business?
Disc: $10.50
 
Pages: 1 2 3 4 5
Lulu is an advocate for global consumer privacy rights, protection and security.
Member Agreement   |   Privacy Pledge